Business headshots are crucial in business. But how valuable are they? Ask yourself these questions:
- Are you currently trying to set up a reliable business?
- But you find that Do-Yourself-Selfies is not going to cut it?
It’s important to hire the right headshot photographer that matches the following criteria:
The right partnership can establish a reliable business partnership. Furthermore, everything changes!
When you have a company, your face is associated with the firm. The right headshot photo gives you credibility. Furthermore, it establishes you as an authority in your field.
It’s important for you to invest in a pro photo shoot. Give yourself and your company an edge in a competitive business world!
Here’s a check-list you need to cross before you book your business headshots photoshoot:
The Business Headshots Prep Checklist
1. Brand — misunderstood:
Everyone knows that a brand is not about the logo. Nevertheless, what almost no one realises is the concept of a personal brand.
It’s not about creating a brand that sells. A personal brand is about the way others perceive you. Not the way you see yourself.
Before getting a headshot taken, there are things you’ll need to work out.
Ask someone to tell you about yourself and their impression of you as an individual. You’re the face of the company, and your services are a reflection of your personality.
Get a sincere opinion about yourself and see if it goes in line with what you’re trying to portray.
Return to the testimonials you’ve gathered on LinkedIn or even Google. See if there’s a common thread to what they’re saying. And if the comments are consistent with what your co-workers say about you, that is your personality.
Build your brand around your personality
2. The photoshoot’s value
Any investment should be a clear value to your brand. Think of a photoshoot as an investment (and not a pretty picture of yourself).
Listed below are a few approaches to be familiar with the value of your investment in this photo session. If you answer yes, this photoshoot is a big deal to you, and so it must be to your photographer:
- Can this investment advance your company or career?
- Will a pro headshot help me have a reliable online presence?
- Do my competitors have their very own branded business headshots?
Do you need advice from someone that has done this often? A professional photographer will guide you to make your investment a success.
Do you want somebody who can provide consistency? This stage is crucial. A photography studio that specialises in creating quality work follows a particular standard. They provide quality and flexibility that is in-line with their portfolio. They provide the final product you anticipate.
Questions you need to ask:
If this is the first time, you might not know exactly what to anticipate. You can have a general idea about what the shoot looks like, but a few details can be new to you.
Questions to ask to understand the photoshoot procedure:
Questions for yourself:
What’s my aim for getting the photo session?
- Is there a question which I am attempting to conquer with this photo session?
- What words come to mind that you want people to think when they see the photos?
- How do I see myself or the company in 2-3 years, and how will these photos get me there?
- What other advertising materials could use the photo?
- At the end of the shoot, how many pictures do I want to get?
- Does it adds value to my audience
- Should they see my work environment in the photo?
Questions to the photographer:
What is your creative procedure?
- What do I get from your package?
- Your photo session workflow expectations after a photo session. I am usually not comfortable in taking my pictures; how do you deal with this?
- Do I need someone to do my makeup?
- How long will it take for me to get my pictures after the photo session?
Once you have gone over the details with the photographer, you probably have a few ideas on how a shoot will proceed. The listing below is a number of the preparation items you’d need to figure out. They’ll assist and make your session anxiety-free and hassle-free.
Your wardrobe is a continuation of your brand and thus do not wing it. Consider enough time for wardrobe prep. One week is a great timeline.
Go through the closet first and see what you have. Shop to either purchase a brand new wardrobe or reinforce what you already have. Never go through your wardrobe the night before your photo shoot.
Your Photoshoot Day:
Anxiety is the one thing that makes a photoshoot counterproductive so try to avoid it. Map out your day, so you’ve time to go to the location of your shoot. Do not add more stress to your day – ensure you’ve something to consume. Don’t overbook your daily life with a back to back schedule. When there is any delay, you do not need to hurry to get out of your session.
Your Mind-set! People think that they need to know how to be comfortable in front of the camera. Additionally, they ought to know how to pose.
Putting you at ease is the job of the photographer. They’d know how to get you into the mood where you shine the way. An experienced photographer possesses these skillsets.
Before you realise it, you’ll ease your way in front of the camera and will find yourself having fun. Educating yourself for a fantastic experience is an excellent starting point.
4. Plan your business headshots launch
Whatever you do in business is ‘content’ a shoot for your headshot is a story from numerous different angles. Leveraging this event is among the ways you can add content online.
Here are the following story ideas:
Construct your shoot. Document every part of the process. Do it in a text or video that you could piece together later.
Behind the scenes is among the most powerful content you might do to help your company. It gives your audience a sneak peek at what goes on in your company.
People are interested, and that’s something which will supply them with VIP access to your world. What a treat!
It is now time to pick your new headshot. If you’re one of the braver ones, you can do your very own later and before pictures. This is to produce engagement with your audience. Utilise it as a chance to get your network’s attention.
Show what you’re doing to reinvigorate your brand, and you’re up for something thrilling. Use the pictures as an excuse to reach out and communicate back with your audience. And don’t forget to post them on ALL your online profiles.
Where to put your brand new headshots
You’ve got your new headshots now what? Here’s where one can showcase your brand new headshots.
• Your Site
• All of your social network profiles
• Online directories such as Yelp, Google Business, Yellow Pages
• Local directories for example associations or network classes
• Company Email Signature
• Your guest blog profile
• Powerpoint presentation if you do have a place for it
• Anywhere where Google associates your name with your picture
Take the opportunity to participate when someone says “amazing photo! ” — that is a fantastic chance to expand the conversation.
There’s no time whatsoever to wait, now’s the time to take that headshot.
Call our studio now and book an appointment.